Rob is a passionate advocate for organic and regenerative food systems and deeply committed to fostering sustainable practices within New Zealand’s food sector. As a Director and Advisor, Rob blends his expertise in community well-being initiatives with his dedication to advancing food systems that benefit both people and the environment.
Rob holds a degree in Applied Science from Massey University and is currently Chair of Life Education Trust New Zealand – a charity focused on empowering children to make healthy life choices. He also serves as Director of Little Beauties Ltd, a specialty dried fruit company based in Nelson-Tasman, where he actively promotes sustainable food production.
With over 15 years of experience in ANZ commercial and Agri banking, Rob specialized as a Food and Beverage Sector Specialist, a role that fueled his commitment to connecting people across the food system and inspiring innovation, collaboration, and sustainable investment. He firmly believes that regenerative and long-term thinking within the food sector can drive positive social, health, economic, and environmental outcomes.
Rob’s leadership extends across various board roles, including Eat New Zealand, Feast Marlborough, and Life Education Trust - Marlborough, along with advisory positions on MBIE's Food & Beverage Information Project and the Te Tauihu Intergenerational Strategy. He currently resides on a 12-hectare mixed orchard and organic vineyard in the Nelson-Tasman region with his wife Niki and their four children, where they practice sustainable farming and contribute to the region's vibrant organic food community.